We’re all big fans of trail running, and keen trail runners ourselves, so we’re tremendously excited to be working with Lizzy Hawker (5-time winner of the Ultra-Trail du Mont-Blanc no less) and her team to help promote her new race, the Ultra Tour Monte Rosa. Lizzy fell in love with the mountains as a child, and found expression in running and racing long distances on the trails as an adult. Now semi-retired from racing but always passionate about the mountains and running, in creating Ultra Tour Monte Rosa Lizzy has created the race she always wanted to run for the enjoyment of others.
Last year was year 0 when over 100 runners undertook the race for the first time. This year will see several hundred take part in the super-tough ultra and more accessible stage race, both of which include 115km of running with 7,270m of ascent. The beautiful route follows the long distance hiking trail encircling the Monte Rosa, beneath a host of 4000m summits including the iconic and awe-inspiring Matterhorn.
We’ll be working with Lizzy and her team to promote the Ultra Tour Monte Rosa to a wider audience as it grows into a key race on the ultra calendar. With two very different races in one we’ll be helping appeal both to the established ultra-running community as well promoting the stage race to runners looking for a different challenge in a stunning location. We believe the more effective way to do this is though engaging people with great content where they spend their time, and with Lizzy’s story and that of the race we have no shortage of material.