In Campaign this week, Jamal Edwards, the founder of SBTV, writes about what 2016 holds in store for brands trying
Freestak CEO Simon was recently invited to talk at the Nike RSG (Running Speciality Group) Summit in the UK, on
As a brand, if you want to control the message, buy an ad. With an ad you can write the
We’ve all done it. Said something unnecessarily nasty in a bad mood, vented frustration or tested the waters with a
A year or so ago, I dabbled in triathlon. After a few small races, I very quickly realised my weakest
A few days ago a surfer, by the name of Mick Fanning, was taking part in a surf competition –
People don’t like being sold to. In fact, not only do they actively try to ignore it, they simply don’t
Last week saw many runners swap their Oyster (the pre-pay card that commuters use to travel on the London underground
A newsletter in its much older printed version as well as in its younger, online form has been on the
Last night I had the opportunity to talk at the last of four conferences called Running Dialogues. This was a